How to Create Custom Characters in People Builder for Your Doodly Videos

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Monday, March 24, 2025

Hi fellow doodlers!

Let me guess. You’re working on a Doodly video, and it’s coming along pretty well.

The script’s solid. The scenes make sense.

You even found a few characters that kind of fit what you need.

But then you notice something.

In one scene, your character has brown hair. In the next, it’s black.

At first, they’re smiling and waving. Later, they look like a totally different person—new outfit, new vibe, maybe even a new face.

Now you’re stuck.

You scroll through your library. You try resizing, flipping images, tweaking colors.

And before you know it, you’ve spent more time fixing characters than building your video.

Sound familiar? I’ve been there too.

It’s frustrating when your story doesn’t flow because your characters don’t match.

Your viewers get distracted, and instead of following your message, they’re wondering if you swapped characters halfway through.

Consistency matters.

When your character looks the same from scene to scene, people stay focused.

They build a connection—whether it’s a friendly teacher, a quirky business owner, or a guide showing them the way.

But finding a ready-made character set that works for your whole video?

That’s tough. Most free libraries don’t offer enough poses or expressions.

AI tools? One prompt looks great, the next… not so much.

And mixing different characters? It just looks messy.

So, what’s the fix?

Simple: make your own consistent characters using People Builder.

Design them once. Tweak them as you go.

And keep your story looking polished from start to finish.

In this walkthrough, I’ll show you exactly how to create custom characters with People Builder—and bring them into Doodly.

Why Consistent Characters Matter in Your Doodly Videos

Ever watched a video or a movie where something was just... off?

Maybe a character’s outfit suddenly changes mid-scene, or their hairstyle flips back and forth between shots.

It’s distracting, right?

The same thing happens in Doodly videos.

One minute, your character is smiling with brown hair.

Next scene? Blonde, no glasses, different vibe.

Your viewers might not say it out loud, but they feel the inconsistency.

And when something feels off, they stop focusing on your story.

Here’s why keeping your characters consistent matters more than you think:

1.   It keeps your audience focused on your message.

When your characters look different from scene to scene, viewers notice.

And not in a good way.

Instead of listening to what you’re saying, they’re wondering if that’s the same person or a totally new character.

Consistency helps your audience stay locked in on the story you’re telling.

No distractions.

​ No confusion.

2.   It makes your video feel professional.

A polished video is one where every detail is intentional.

When your characters stay consistent—same style, same expressions, same vibe—it shows you put thought into your visuals.

And people notice that.

It makes your video look clean, cohesive, and professional.

​ Even if it’s a simple explainer, it feels like you know what you’re doing.

3.   Familiarity builds trust.

When you use the same character across multiple videos—like a series of lessons, tutorials, or social media content—people start to recognize them.

That recognition builds familiarity.

And when something feels familiar, it also feels trustworthy.

Your viewers know they’re watching your content before they even see your name on it.

​ That’s the kind of connection you want.

4.   It creates a smoother storytelling experience.

Think of your character like an actor in a movie.

You wouldn’t swap actors halfway through a scene, right?

Keeping the same character throughout your video creates a smooth, uninterrupted experience.

The story flows.

​ The audience stays engaged.

Bottom line?

Consistency might seem like a small thing, but it’s one of those details that can completely change how your video feels—and how people connect with it.

How Do You Actually Create a Consistent Character?

By now, you’re probably thinking, “Okay, I get it. Consistent characters make a huge difference. But how do I make one without spending hours in complicated design software?”

Good news: you don’t need to.

There’s a tool called People Builder, and it’s like having your own character workshop—without needing to be a designer, illustrator, or even all that tech-savvy.

Here’s the deal.

People Builder lets you create a custom character that looks exactly how you want them to look.

You’re not picking from a limited catalog of pre-made poses or random stock characters that almost fit your video. Nope. You’re building someone from scratch who’s meant for your story.

And it’s simple.

You start by choosing a base character. Then you tweak everything—skin tone, face shape, hairstyle, outfit, even their expressions and gestures.

Need a smiling teacher for one video and a serious business owner for another? Done.

​ Want your character to have curly hair, glasses, and a hoodie? Easy.

There are thousands of combinations. And because you’re in control, your character will always be on-brand, on-message, and consistent across all your videos.

But here’s the part that makes it perfect for Doodly:

When you finish your character, you’ll export two versions.

  • One is a .DAS file of the line drawing. That’s what Doodly uses to animate the hand-drawn sketch, the classic whiteboard effect everyone loves.
  • The second is a .PNG file in full color. This one’s important because you’ll use it to reveal the polished, colored version of your character when the drawing animation finishes. It’s also key for those final scenes where you want to show your characters in color from the start.

It’s fast. It’s easy. And your character always looks like they belong—no mismatched art styles, no weird surprises.

Planning Your Cast of Characters

Before you dive into designing a single character, take a beat.

One of the biggest mistakes people make? Jumping straight into building characters without knowing who they need—or why they need them.

The magic starts with a solid plan.

If you’ve already got a script (or even a rough outline), that’s your map. It tells you:

  • Who’s talking.
  • Who’s showing up in each scene.
  • What role they’re playing.

Think of it like casting a show. You wouldn’t hire actors without knowing what parts they’re playing, right? Same goes here.

​ Your characters aren’t just faces on a screen. They’re the ones delivering the message, explaining the details, keeping things interesting. And every single one should have a reason to be there.

Here’s a simple way to plan it out:

1. Read through your script.

Look at each scene and ask:

  • Who’s speaking?
  • Who’s reacting?
  • Do I need someone to demonstrate an action or just listen?

2. List your characters.

Keep it simple.

  • Main guide (the teacher, the explainer, etc.).
  • Supporting characters (customers, coworkers, students—whoever helps tell the story).

3. Think about consistency.

  • Will the same person appear across different videos?
  • Will they need different outfits for different topics?

If you’re building a series, this is where you lock in those details.

(Trust me—future you will thank you for planning ahead.)

4. Storyboard the flow.

You don’t have to be fancy. Just sketch (or write) out the sequence:

  • Scene 1: Main guide introduces the topic.
  • Scene 2: Customer character asks a question.
  • Scene 3: Main guide explains the solution.

This helps you see exactly who needs to show up—and how they need to look or react.

This step matters.

It keeps you from scrambling halfway through your video, realizing you forgot a key character, or worse… accidentally swapping them out and confusing your viewers.

A little planning upfront saves you hours of editing later.

Plus, it makes the actual character-building part way smoother.

​Up next, I’ll show you how to bring those characters to life inside People Builder—without second-guessing yourself along the way.

Creating Your Characters

Time to roll up your sleeves and bring your characters to life.

For this example, we’re going to create Sarah. She’s the friendly, business-casual guide who’s going to walk viewers through the story. Once you get the hang of creating her, you’ll be able to whip up the rest of your cast (like John and Emma) without breaking a sweat.

Let’s get started.

Step 1: Launch People Builder

  • Head over to your Voomly Cloud dashboard.
  • Find People Builder on the menu and click Open in browser.
  • Once you’re inside, hit Create New.
  • Give your character a name (we’re calling her Sarah), then click Create.

Step 2: Start with the Basics

Sarah’s going to be our lead in this video. Think approachable, professional—the kind of person who makes explaining things look easy.

Once you hit Create, you’ll be taken to the character-building screen. Here’s what you’ll see:

  • On the left, a panel with preset Male and Female characters in different body types and poses. These are simple, gray, faceless figures that serve as your starting point.
  • On the right, customization options for head, face, body, outfits, and more.
  • In the center, a blank canvas where your character will appear once you select a preset.

For Sarah, we’re choosing a female character standing upright, gesturing as if presenting something. This gives us a solid base to work from.

Now, let’s make her look exactly how we want.

Step 3: Customize Her Look

On the right side, you’ll find five tabs:

  • Head
  • Face
  • Body
  • Arms
  • Legs

These are your tools for making Sarah look exactly how you want her to. Let’s break it down.

Head

  • Start by picking a skin tone.
  • For Sarah, we’ll go with neutral.
  • As you pick the tone, notice that her hair style adjusts automatically based on the selection.
  • Find a hairstyle you like—we’ll go with something neat and professional.

Face

  • Next, go to the Face tab.
  • Give her a friendly smile.
  • She’s here to help, not to scare anyone off.
  • One click, and now she looks ready to lead the way.

Body

  • Click the Body tab to pick an outfit.
  • We’re dressing Sarah in a blazer.
  • It strikes the perfect balance between professional and approachable—like she’s about to present something useful, not sell you an insurance policy you don’t need.

Arms

  • Hit the Arms tab and match them to her outfit.
  • We’re going with long sleeves to pair with the blazer.

Legs

  • Last, check the Legs tab.
  • We’re leaving Sarah’s skirt as-is, but if you prefer pants or something else, feel free to change it up.

Step 4: Preview

Once she’s all set, click Preview.

This shows you how Sarah will look when Doodly draws her on screen.

No need to fuss with drawing paths—People Builder does all that behind the scenes.

And yes, she’s in full color by default!

​ If you want her as a black-and-white line drawing (like we’re doing for this walkthrough), you can easily switch.

Step 5: Export

To change Sarah to a line drawing, click the Color Mode icon.

She’ll instantly switch to classic black-and-white.

Once you’re happy, hit Export at the top right.

Select DAS file—that’s the format Doodly uses for hand-drawn animations.

Click Continue, save the file, and you’re done.


And there you have it. Sarah’s ready for her debut.

​ Next up, we’ll cover how to create multiple poses for her, so she can do more than stand there smiling.

Adding More Poses for the Same Character

You’ve got Sarah looking great in her first pose.

But if she stays frozen in that same stance for your entire video, things might get a little boring.

Let’s fix that by giving Sarah some additional poses—starting with a seated yoga pose.

The key here is to keep Sarah recognizable, no matter what she’s doing.

Let’s walk through it.

Step 1: Plan Before You Start

Before jumping into the next pose, take a moment to double-check and jot down Sarah’s details:

  • Body type
  • Skin tone
  • Hair style 

You’ll need to manually match these settings when you create her new pose.

Step 2: Select a New Pose

Now you’re ready to create Sarah’s next pose.

  • Stay inside People Builder. You’ll still see Sarah’s first pose on the screen.
  • Look to the left panel where the preset people are displayed (gray figure templates in different poses).
  • Click on a preset that matches the body type from Pose #1
  • For this example, we’re picking a preset in a seated yoga pose.

When you click the preset, a message will pop up:

“If you select a new preset, all your customizations will be discarded. Are you sure you want to continue?”

     4.   Click OK. You’ve already saved Sarah’s first pose, so you’re safe to proceed.

Step 3: Rebuild Sarah’s Look

After clicking the new pose, Sarah’s appearance resets.

Time to bring her back to life!

  • Select the same body type you used for Pose #1.
  • Apply the same skin tone.
  • Choose the same hairstyle.

This makes sure Sarah looks consistent, even if her pose and expression change.

Step 4: Customize Sarah’s Outfit and Details

Now that you’ve got the new yoga pose, it’s time to tweak a few things to match Sarah’s original look.

Here’s what to adjust:

  • Match the Hair Style
  • Click the Head tab.
  • Select the same hairstyle you used for Sarah’s first pose. This keeps her look consistent from scene to scene.
    2.    Dress Her for the Role
  • Go to the Body tab.
  • Select the blazer she was wearing in the first pose to keep her business casual style.
    3.    Match the Arms
  • Click on the Arms tab.
  • Choose the long-sleeved option in the same color as before, so her sleeves match her blazer.
  • (No need to adjust the arm gesture—the preset already positions her arms resting calmly on her knees in this yoga pose.)
    4.    Adjust Facial Expression (Optional)
  • Head over to the Face tab.
  • For this walkthrough, we’ll leave her with the default neutral, calm expression, which fits the relaxed mood of the scene.
    5.    Check the Legs (Optional)
  • You can skip this step for now since the preset already includes the skirt from Sarah’s first look. But if you ever need to change it, the Legs tab gives you options.

Once everything matches, you’re ready to move on to exporting.

Step 5: Export Sarah’s Yoga Pose

Once Sarah looks just right, it’s time to export her and get her ready for Doodly.

Follow these steps:

1.    Click the Export button at the top-right corner of People Builder.

2.    In the export window, do the following:

  • Choose the file destination—select the folder where you want to save the file.
  • Select the file type—make sure to choose PNG from the dropdown menu.
  • Set the image size—keep it at the default 588 x 951 (no need to adjust this unless you have specific size requirements).

3.    Once everything looks good, click Continue to export the file.

Now you’ve got Sarah in her yoga pose saved and ready to drop into your scenes.

Create your Next Set of Characters

The process for creating John and Emma is pretty much the same as we did with Sarah.

Once you’re done exporting Sarah’s pose, you’re ready to start on your next character.

At the upper left-hand side of People Builder, click My People.

A message prompt will appear:

Click Discard to get to the main screen.

From there, click Create New, and you’re all set to start building John or Emma.

​ Follow the same process:

  • Choose a base pose.
  • Customize their body type, skin tone, hair, and outfit.
  • Adjust their facial expressions and arm positions depending on the scene you’re planning for them.
  • Export the line drawing as a .DAS file with Color Mode off. This lets Doodly draw the outline with the hand animation. Then export the colored version as a PNG with Color Mode on. You’ll use the colored image in the final scene to show your characters in full color.

No need to overthink it—just stay consistent with their style and how they fit into your video’s story.

Importing Characters into Doodly

Now that you’ve created Sarah, John, and Emma in People Builder, it’s time to bring them into your Doodly project. This is where your characters finally get to shine in the scenes you’ve prepared.

Let’s walk through how to do it.

Step 1: Open Your Doodly Project

First, open the Doodly project where you want to add your new characters.

In this example, we already have our scenes set up—starting with a title screen and following scenes that tell our story.

If you’re doing this for the first time, it helps to lay out your scenes in order before adding characters, so you can easily decide where each one goes.

Step 2: Go to the Characters Tab

On the left-hand panel in Doodly, click on the Characters tab.

​ This is where all your character assets live. You’ll notice three sections:

  • All: Shows everything—your imported characters and Doodly’s presets.
  • Club: Contains Doodly’s built-in characters (available if you’re subscribed to Doodly Club).
  • Shared: Lists characters shared by other Doodly users (through Doodly-to-Doodly sharing).

Right now, we’re focused on adding our custom characters, so stay under All for easy access later.

Step 3: Import Your Characters

At the top-right of the Characters tab, you’ll see a blue plus (+) sign.

Click it to open the Add New Character window.

Here’s what happens next:

  • Click the Browse Files button, or if it’s easier, drag and drop both your PNG file and matching .DAS file into the upload box.
  • Once both files are added, click Continue.
  • Your character will now show up in the All section, mixed in with the other characters.

Pro Tip:

Use clear naming conventions for your PNG and DAS files before uploading—like Emma_Line.png and Emma_Line.das. That way, you’ll quickly spot them when scrolling through the list.

Step 4: Add Characters to Your Scenes

Now that your characters are imported, it’s time to place them inside your scenes.

Scene 1: Title or Intro

This is typically your opening scene, the first thing viewers see.

​ For example, you could:

  • Keep this scene clean with a title and logo,
  • Or bring in one of your characters—maybe Emma, waving hello—to give it a friendly touch.

Scene 2: Introducing Sarah

  • Drag Sarah from your Characters tab onto the scene.
  • She’ll appear at default size—usually a bit small.
  • Click and drag the corners to resize her until she looks right.
  • Place her on the left side of the scene.
  • Because she’s smiling with her arms up, it creates a welcoming feel. You can use this scene to introduce her role in your story or message.

Scene 3: Adding John

  • Next up is John.
  • Drag him into the third scene and position him on the right side.
  • Adjust his size so he matches Sarah’s scale and feels like part of the same world.
  • His pose—with one arm raised and a big smile—makes him perfect for delivering an upbeat line or call-to-action.

Scene 4: Emma Joins

  • Now it’s Emma’s turn.
  • Bring her into scene four and place her center stage.
  • Resize and adjust her until she looks balanced with Sarah and John from the earlier scenes.
  • Emma’s open-arm pose, paired with her bright smile, makes her feel warm and inviting. She’s the perfect choice for greeting the audience or emphasizing an important point in your message.

Step 5: Prepare Colored Images for the Final Scene

For your final scene, you’ll showcase the colored versions of Sarah, John, and Emma inside three circular placeholders. Think of this as the “Meet the Team” moment.

But here’s the thing. Your colored PNGs are full-body images. If you drop them into the circles as-is, they’ll spill over, showing feet and legs that don’t belong there.

How to Fix That (Using Canva)

  • Open Canva and start a blank design (any size works).
  • In the Elements tab, search for Frames and select the Circle Frame.
  • Drag the frame onto your canvas and size it however you like.
  • Now drag and drop your character PNG into the circle frame. Canva automatically crops it to fit inside the circle—just like a mockup. You can reposition and resize the image within the frame.
  • Move it up or zoom in until you get the perfect upper-body or headshot focus.

Once you’re happy, export each image as a PNG with a transparent background so it blends seamlessly in Doodly.

Step 6: Import the Cropped PNGs into Doodly

Go back to Doodly and click the Props tab this time. While you could technically put them under Characters, it makes more sense to upload these as Props since they aren’t being drawn like characters.

Next, click the blue plus (+) button to add a new prop. Either drag the PNG into the box or click Browse Files, then upload.

​Lastly, hit Continue, and your cropped images will now appear in the Props library.

Step 7: Arrange the Final Scene

Now it’s time to bring everything together in your last scene.

  • Drag your three circle placeholders (or create your own using Doodly shapes).
  • Place Sarah’s cropped image into one circle, John’s into another, and Emma’s in the last.
  • Adjust their sizes inside the placeholders so they look consistent. You want their heads to be about the same size, and for them to feel balanced as a group.
  • Move them around slightly to create a sense of unity. Maybe Sarah leans a little left, John is centered, and Emma angles to the right. Small positioning tweaks can make them look more like a team.

Step 8: Set the Reveal Animation

When you preview the scene, you’ll notice something. The characters you imported as PNG props don’t draw with the hand by default. Instead, they get scribbled on (the standard Doodly animation for props), which might feel inconsistent if the rest of your video is line-drawn.

If you want a smoother, cleaner reveal:

  • Click on one of the circle images.
  • Look for the small pencil icon (Edit Asset) that pops up above it.
  • In the Edit Asset window, change the Reveal Mode from Draw to Fade in the dropdown menu.
  • Click Save and Return.

Repeat for the other two images.

​ Now when you preview, the images will gently fade in rather than getting scribbled on, giving the scene a polished, intentional look.

Quick Preview and Adjust

After arranging your characters, hit Preview to watch the flow.

​ Check for:

  • Timing of reveals
  • Smooth transitions
  • Character placement

If something looks off—sizes, placements, or animation speed—now’s the time to tweak it.

That’s it! Your characters are now fully imported, placed, and animated in your Doodly project.

​ Next up? Let’s wrap this all together and show off the final video.

Final Video Preview 🎬

Now that everything’s in place, let’s take a look at the final result!

A Few Pro Tips While Previewing:

  • Watch the transitions: They should feel smooth and intentional—not too fast or too slow.
  • Check sizing and positioning: Consistency is key to a polished look.
  • Make sure the focus stays on your characters: If you’ve added extra elements like props or text, they shouldn’t overpower your team visuals.

Wrapping Up 🎉

And that’s a wrap!

You’ve just learned how to:

  • Create custom characters using People Builder.
  • Export them as both line drawings and colored versions.
  • Import your characters into Doodly and arrange them in scenes.
  • Add finishing touches like animations and reveal settings.
  • Export your final video, ready to share with your audience.

Now it’s your turn.

Play around with different poses, outfits, and expressions in People Builder. Experiment with how you tell your stories in Doodly.

Maybe create a series of characters to star in your next explainer video or online course.

The possibilities? Endless.

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